Friday

Do Some Investigating!

One of the worst things the world of graphic design to happen to you is to be really excited about a job that offers the world and doesn't deliver. Just as a creative director might ask for reference, you need to ask around to find out the truth about the design firm. Is it a good place to work? Is the interviewer feeding you a line of bull? Ask more questions like, "Why did the previous designer leave?" If the interviewer replies "They just didn't out in the hours" or "They wanted to pursue another line of work", then these are red flags. Flat out call other firms and ask to talk to art directors about the firm you're considering. Obviously, your first job in the marketplace won't be perfect and it's up to you to accept some of that, but beware of getting snowed. This is a business to you as well. The size of home you will buy, the car you'll drive, the retirement investments you'll make — they are all dependent on how much income you can generate. Granted, there is something to be said for getting in on the ground floor and paying your dues. We've seen many instances where the owner takes a loyal, hard-working employee on as a partner. There is even the possibility that you could take over the business at some point or propose a buyout. Just be prepared to put in a minimum of 10 years — think in terms of decades.

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